Case Study: Cimet simplifies energy price comparison with Debut Infotech

Cimet scales comparison platform with Debut Infotech, reaching $11M revenue and 130% annual growth

The customer, Cimet, faced the challenge of Australia's fragmented energy retail sector, which made it difficult for consumers to compare prices and switch providers. They sought to build a cloud-based Comparison as a Service (CaaS) platform to simplify this process and generate inbound leads. The vendor, Debut Infotech, was selected to provide web development services to pilot the project.

Debut Infotech developed a comprehensive lead management system and an intuitive dashboard for Cimet, enabling users to compare unbiased energy retailer pricing. The solution successfully generated inbound leads and incorporated an affiliate revenue model. The results were significant, with Cimet achieving 130% annual growth and $11 million in revenue. Following this success, the company expanded into new markets and secured $26.6 million in funding, aided by the technical foundation provided by Debut Infotech.

Cimet