Case Study: Writer achieves faster consumption-based AI quoting with DealHub CPQ

WRITER's RevOps Team Prices AI Consumption Ahead of Change

The customer, Writer, an enterprise AI platform, faced a challenge when shifting from traditional seat-based software pricing to a consumption-based AI model. Their legacy CPQ tool was too rigid to support this new pricing structure, leaving their sales team unable to quote deals effectively. They partnered with the vendor DealHub to implement its CPQ solution.

DealHub CPQ provided Writer with the agility to encode its new consumption logic, including tokens and credits, directly into the quoting process. The results were immediate, with sellers actively quoting usage-based contracts within 24 hours of training. The RevOps team gained the ability to deploy pricing changes in hours instead of weeks, and the Deal Desk scaled without adding new hires despite significant growth.

Writer