Case Study: Intuit Accelerates Enterprise Sales and Quoting with DealHub CPQ

Intuit Accelerates Enterprise GTM with DealHub CPQ

Intuit, a global tech platform serving consumers and businesses, needed a new way to sell as it expanded into the mid-market and enterprise segment. Its legacy quoting and approval processes, built around spreadsheets, Slack, and manual deal desk support, were too slow and inflexible for dynamic enterprise selling. Intuit turned to DealHub and its CPQ, CLM, DealRoom, and subscription management capabilities to support its GTM evolution.

DealHub implemented a modern CPQ solution tightly integrated with Salesforce, going live in just 8 weeks and giving 200+ sellers day-one quoting autonomy with guardrails and streamlined approvals. The result was a major boost in speed and scalability: proposal turnaround dropped from 7 days to 48 hours, pricing and packaging changes could be launched in under 10 days, and the deal desk was freed to support a 4x larger sales team with minimal added headcount.

Intuit

Thomas Horton

VP of GTM Business Operations