Case Study: Asure stops revenue leakage with DealHub

How Asure Replaced Salesforce CPQ and Stopped Revenue Leakage

Asure, a provider of HCM solutions for 100,000+ SMBs, was struggling with a costly quote-to-cash process built on Salesforce CPQ, Conga, and DocuSign. Despite investing two years and $750K, the team still faced manual, error-prone quoting across 500+ SKUs, inconsistent pricing, missed upsell opportunities, and ongoing revenue leakage.

DealHub replaced the disconnected systems with one integrated platform for CPQ, DealRoom, CLM, and subscription management, giving Asure guided selling, document generation, eSign, and contract management in a single solution. With DealHub, Asure went live in six weeks, reduced sales rep ramp time by 85%, improved productivity by 20%, and achieved accurate, scalable quoting across its full product catalog.

Asure

Sarah Fuqua

Business Analyst