Case Study: Digitate achieves faster GTM agility with DealHub CPQ

Digitate cuts quote creation time by 50% with DealHub

Digitate, a software venture of Tata Consultancy Services, faced significant challenges as it shifted to a SaaS model. Their custom CPQ solution was slow, requiring one to two months to implement new pricing, which hindered their go-to-market agility. Disconnected systems led to manual data entry, creating errors and unreliable forecasts, while sellers were burdened with a time-consuming and inconsistent quoting process.

By implementing DealHub’s CPQ solution, Digitate gained a no-code pricing engine that integrated natively with their HubSpot CRM. This allowed their RevOps team to deploy new pricing models in days instead of months and cut quote creation time by 50%. The solution eliminated manual errors, achieved 100% CPQ adoption, and provided leadership with reliable, forecastable data, restoring confidence in their commercial execution.

Digitate