Case Study: Wolters Kluwer achieves GDPR-compliant lead generation and faster prospecting with Dealfront Leadfeeder Target

New Potential Customers and Powerful Selling with High-Quality B2B Data

Wolters Kluwer Tax & Accounting Deutschland sought a better way to conduct GDPR-compliant prospecting for its ADDISON software. Their challenge was that manual research for qualified leads and accurate contact data was inefficient and time-consuming, often resulting in duplicate entries and compliance concerns. They turned to Dealfront's Leadfeeder Target product for a solution.

By implementing Dealfront's platform, Wolters Kluwer gained access to high-quality, enriched B2B data, precise filters, and automated sales triggers. This solution transformed their lead generation process, resulting in a 50% reduction in time spent on research and a 30% increase in qualified leads per month. Dealfront enabled them to achieve a 100% GDPR-compliant outreach rate through targeted and efficient prospecting.

Wolters Kluwer

Jessica Bo Siedschlag

Head of Product Management