Case Study: Recursive Labs boosts email open rates with Dealfront Leadfeeder

How Recursive Labs improved email metrics by 10%

Recursive Labs, a telecommunications and internet company, needed to identify which businesses were visiting its website to improve the efficiency of its marketing and sales targeting. As a small team, they required deeper visitor insights to focus their efforts on high-quality enterprise prospects, a challenge they addressed by implementing Leadfeeder by Dealfront.

Dealfront’s solution provided company-level visitor identification, form enrichment to capture incomplete submissions, and behavioral insights for sales teams. By using these tools to tailor email campaigns based on specific website interactions, Recursive Labs achieved an average 10% increase in email open rates across all campaigns.

Recursive Labs

Andrew Harmon

Recursive Labs