Case Study: St. Albert Dodge achieves 34 vehicle sales influenced for $32 cost per sale with Dealers United's InventoryIgnite

St. Albert Dodge drives 34 vehicle sales for $32 cost per influenced sale with Dealers United

St. Albert Dodge worked with the vendor Dealers United and their product, InventoryIgnite, to address the challenge of turning stagnant vehicle inventory into sold units and strategically pushing aging stock that wasn't performing well in online algorithms.

The solution implemented by Dealers United used VIN-level ad control across Google and Meta to retarget car shoppers with vehicle-specific creative. This approach influenced 34 vehicle sales at a cost of just $32 per influenced sale, providing a significant return on investment for the dealership.

St. Albert Dodge