Case Study: Hendrick Automotive Group achieves a 150% average increase in monthly leads with DealerOn

Hendrick Auto Group sees an average lead increase of 150% in monthly leads

Hendrick Automotive Group began working with DealerOn in 2015 to increase website lead volume and improve the experience for mobile customers. The group wanted a faster responsive website platform that could support its dealerships’ digital goals.

DealerOn launched new websites for Hendrick Automotive Group, and the dealerships quickly saw stronger results. The case study reports an average 150% increase in monthly leads, with some dealerships receiving more than four times the website leads they had with prior providers. DealerOn’s customer service and ongoing support were also cited as important parts of the relationship.

Hendrick Automotive Group

Brian Williams

VP Marketing Advertising & Brand Development