Case Study: Terry Henricks Chrysler Dodge Jeep Ram achieves 39% more sales with Dealer.com

Terry Henricks Chrysler Dodge Jeep Ram - Customer Case Study

Terry Henricks Chrysler Dodge Jeep Ram, a competitive dealership in the Toledo, Ohio market, wanted to modernize its marketing approach and reach more local shoppers online. Working with Dealer.com, the dealership shifted away from traditional advertising and toward a more progressive digital strategy focused on mobile, website content, and online visibility.

Dealer.com helped Terry Henricks implement a mobile-first website, locally targeted digital ads, integrated SEO/content campaigns, and social marketing. The results were strong: 117% more mobile traffic, 127% more website conversions, 256% more advertising leads, and 39% more new unit sales, along with a 49% increase in fixed operations revenue.

Terry Henricks Chrysler Dodge Jeep Ram

Garry Mosier

General Manager