Case Study: St Marys Chevrolet achieves a 116% increase in dollars per RO with Dealer-FX

Streamlined processes help St. Marys Chevrolet achieve a 116% increase in $ per RO

St. Marys Chevrolet, a small-town dealership in the Mid-Atlantic, needed a more user-friendly service solution than its expensive competitive system. The store was already seeing the value of Dealer-FX at its sister dealership, St. Marys Chrysler, and wanted the same platform for its own fixed ops team.

Dealer-FX implemented ONE Platform, including tools like Digital MPI and Mobile Check-In, to standardize processes, improve customer communication, and support internal coordination across service advisors, technicians, and parts staff. The dealership reported a 116% increase in dollars per RO (Q1 2019 vs Q1 2020), along with gains in hours per RO and maintenance penetration.

St Marys Chevrolet

Bill Wolfe

Fixed Ops Director