Case Study: Kao Collins achieves global B2B growth with DBS Interactive

Kao Collins achieves top-3 Google rankings for industrial inkjet keywords with DBS Interactive

The customer, Kao Collins, an industrial inkjet ink manufacturer, faced the challenge of low brand awareness and a need to drive global B2B sales. They partnered with the vendor DBS Interactive for a comprehensive digital solution that included web design and development, SEO, and a multichannel marketing strategy to elevate their brand and simplify their complex product messaging.

DBS Interactive implemented a high-performance, accessible website featuring custom iconography and a coordinated content strategy. The solution significantly increased the customer's digital presence, resulting in over one hundred first-page Google rankings and top-three rankings for key industrial keywords. This effort generated millions of search impressions and successfully established Kao Collins as a major player in the global market.

Kao Collins