Case Study: American Beverage Marketers boosts brand awareness and engagement with DBS Interactive's mobile app

American Beverage Marketers launches the ABM Cocktail Pro app in 2015 with DBS Interactive

american beverage marketers (abm), a company renowned for its premium cocktail mixers, faced the challenge of elevating brand visibility and driving sales. They approached DBS Interactive to build a high-performance, cross-platform mobile app that would showcase their products and provide an extensive recipe library, requiring a solution that could scale and manage frequent content updates.

DBS Interactive developed the app using Ionic with Angular.js and Cordova, ensuring flawless performance on both iOS and Android. They implemented a robust backend with a CMS and CDN for real-time data and image management. The resulting ABM Cocktail Pro app successfully increased brand awareness, drove sales, and provided an evergreen resource for industry professionals, keeping them inspired with regular updates.

American Beverage Marketers (abm)