Case Study: Global Pizza Group boosts local search visibility with dbaPlatform

Global Pizza Group - Customer Case Study

Global Pizza Group, one of the world’s largest pizza franchise brands, wanted to improve local SEO and win more visibility in Google Maps and search results across its 5,000+ U.S. locations. The challenge was scale: keeping Google My Business profiles active with regular updates and posts would have required a huge manual effort, so they turned to DbaPlatform and its Google My Business post scheduling tool.

Using DbaPlatform, Global Pizza Group automated weekly Google My Business posts across thousands of locations and scheduled content months in advance with dynamic location-specific information. The results were strong: Discover searches increased 95%, Map views rose 44%, Phone Calls grew 38%, and Website Visits climbed 47% year over year, showing clear performance gains from the automated posting strategy.

Global Pizza Group