Case Study: Kokoon Silks achieves 178% conversion growth with Dazze Studio

Kokoon Silks boosts conversion 178% with Dazze

Kokoon Silks hired Dazze Studio to assist with the launch of its new brand and marketing activities. The challenge was to build a strong online presence for their silk apparel and accessories and drive engagement and sales for the new eCommerce venture.

Dazze implemented a strategy focused on creating relatable social media content involving real-life women to showcase the products. They also directed and styled high-quality photography to highlight the silk's quality. This solution led to a 3,650% growth in Instagram followers and a 178% increase in conversion rate, successfully establishing the new Kokoon Silks brand.

Kokoon Silks