Case Study: Whitney’s Love Nail & Beauty Bar boosts client retention and safe service delivery with DaySmart Salon

Whitney’s Love Nail & Beauty Bar - Customer Case Study

Whitney’s Love Nail & Beauty Bar is a full-service, multicultural salon that offers services ranging from hair and nails to facials, waxing, and makeup. During the pandemic, the business had to fully shut down, faced increased PPE and sanitation costs, and needed a way to keep serving clients while adapting to new health and safety concerns.

DaySmart Salon helped Whitney’s Love Nail & Beauty Bar manage the disruption with features like online gift card sales, product package sales, memberships, text marketing, teleconsultations, and contactless pickup. With DaySmart Salon, the salon kept revenue flowing during closure, reopened to strong customer demand, and used pre-visit consultations to reduce in-salon time; the owner said the business became so busy after reopening that she worked seven days a week for a month.

Whitney’s Love Nail & Beauty Bar

Whitney Love

Owner