Case Study: Bella Bella Hair Boutique, LLC streamlines bookings and reopening with DaySmart Salon

BELLA BELLA Hair Boutique, LLC - Customer Case Study

BELLA BELLA Hair Boutique, LLC, a Detroit salon owned by Brandy Luckett, faced major disruption during the pandemic when Michigan forced businesses to close and appointments stopped. To keep the business moving, the salon turned to DaySmart Salon to replace manual booking and help manage client communications and service details.

With DaySmart Salon, Bella Bella Hair Boutique could let clients book online, review pricing and service information, and schedule outside normal business hours, acting like a virtual assistant for the owner. The salon was fully booked within 24 hours of reopening outreach, filled its July schedule, and used the platform to support a smoother reopening, one-on-one service at reduced capacity, and better preparation for future shutdowns.

BELLA BELLA Hair Boutique, LLC

Brandy Luckett

Owner