Case Study: Spoon Radio increases daily listens by 350% with Daylight UX design

Spoon Radio increases daily listens by 350% with Daylight

The customer, Spoon Radio, is a startup audio streaming app that faced a significant challenge after a recent redesign resulted in a 30% loss of its user base. They partnered with the vendor Daylight for UX and product design services to rebuild user affinity and address critical user experience needs.

Daylight conducted a comprehensive UX audit and implemented a solution through a series of collaborative design sprints, creating numerous prototypes and leveraging user feedback. This evidence-based approach resulted in a dramatic improvement: user listening time doubled and daily listens increased by 350% in a week. The work by Daylight also successfully rebuilt the Spoon Radio team's trust in the UX design process.

Spoon Radio