Case Study: Paywatch helps gig workers access earned wages with Daylight

A Daylight Case Study

Preview of the Paywatch Case Study

Paywatch streamlines gig worker earnings access with Daylight

Paywatch, a company providing financial services to gig workers in Asia, faced a challenge with low uptake of its initial pilot app during a pivot to a new credit-based financial model. They engaged the vendor Daylight for UX design and product design services to create a more user-friendly application and help navigate this internal transition.

Daylight implemented a comprehensive solution that included a full UX overhaul and the development of a new brand language. This involved simplifying complex financial workflows and designing a mobile interface that balanced legal requirements with ease of use. The new app saw improved uptake and user retention, with testimonials confirming it was simple to understand and easy to use. Daylight also assisted Paywatch in hiring a full-time team to carry the design vision forward.


View this case study…

Daylight

40 Case Studies