Daxko
28 Case Studies
A Daxko Case Study
The YMCA of the Pikes Peak Region in Colorado Springs, CO, faced a sudden increase in scale after acquiring new centers that effectively doubled the size of their association and left staff without enough time to reach every member. To create more consistent, targeted outreach and better track member interactions, the YMCA turned to Daxko and its Daxko Engage platform.
Daxko implemented Daxko Engage integrated with Daxko Operations, giving staff real‑time visibility as members scan in, shared role-based member records, and automated touchpoints—most notably a new 30‑day follow-up call. As a result, staff can systematically monitor new-member progress, engagement has increased, and the YMCA has recorded higher sign-ups for initial fitness goal-setting appointments, demonstrating Daxko’s measurable impact on outreach and member engagement.
Ariella Franco
Member Experience Director