Case Study: Mobivia creates the Afteriize mobility data marketplace with Dawex

Mobivia launches Afteriize with Dawex, turns profitable in 6 months

Mobivia, the European leader in multi-brand automotive maintenance and equipment, sought to capitalize on its vast amounts of strategic automotive and mobility data. Their challenge was to move from using data internally to generating new revenue streams by establishing themselves as a core leader within their ecosystem. To achieve this, they partnered with vendor Dawex to create a data marketplace solution.

The solution implemented was Afteriize, a data marketplace powered by Dawex. This platform allowed Mobivia to provide valuable data products and services to new stakeholders, effectively creating a new data-driven business. The results were significant, with Afteriize becoming economically profitable in just six months. The vendor Dawex enabled Mobivia to onboard several stakeholders and offer over a hundred data products, successfully expanding its ecosystem and generating new revenue.