Case Study: Eric Javits boosts marketing consent and email list growth with Dataships

Eric Javits boosts marketing consent to 92% with Dataships

Eric Javits, a luxury accessories brand, faced a challenge with its email marketing as its customer consent rate was stuck at 49%, limiting its reach. They needed to grow their email list in a compliant way without adding friction to the customer experience. To address this, they implemented a solution from vendor Dataships.

By using Dataships to streamline its consent collection process, Eric Javits saw immediate improvements. The solution helped them achieve a 43% increase in their marketing consent rate, reaching 92%. This unlocked nearly 4,000 new contacts, delivered a 27x return on investment, and enabled more personalized campaigns, all while ensuring full compliance with data privacy regulations.

Eric Javits