Case Study: Beacon Street Services achieves 10% campaign lift and nearly $3M in additional sales with DataRobot

Snowflake + DataRobot Unlock the Value of Data at Beacon Street Services

Beacon Street Services, the services arm of Stansberry Holdings, had centralized large volumes of CRM, billing, website and subscription data in Snowflake but lacked a streamlined data‑science workflow to turn that data into actionable marketing and sales insight. VP of Engineering David Kline wanted Snowflake as the single source of truth, and found DataRobot — using its enterprise AI platform integrated with Snowflake — as the solution to operationalize predictive modeling across the business.

DataRobot connected to Beacon Street Services’ Snowflake warehouse to automate training, testing and one‑click deployment of models, writing scores back into Snowflake for BI and campaign use. The Snowflake + DataRobot solution produced a 10% lift in an A/B test, reduced model development and deployment time from as long as six weeks to about one week, and drove close to $3 million in additional sales attributable to DataRobot.

Beacon Street Services

Stephen Pidliskey

Senior Data Engineer