Case Study: Major American Retail Company protects assets and 30,000 employees with Dataminr Pulse

Major American Retail Company - Customer Case Study

Major American Retail Company, a retailer with roughly 1,500 store locations across nearly all 50 states and more than 30,000 employees, faced a rising volume of physical and digital threats that complicated loss prevention and investigations. The company’s corporate investigator—tasked with multi-market, threat, and loss-prevention work—needed a way to sort vast amounts of open-source information and detect brand and safety risks in real time, so they deployed Dataminr’s real-time AI platform, Dataminr Pulse.

Dataminr Pulse delivers real-time alerts for brand protection and critical events, enabling faster verification and response. For example, on August 3, 2019 Dataminr notified the investigator of an active shooter near a store 10 minutes before law enforcement, allowing immediate internal coordination; in April 2021 a Pulse alert exposed more than $200,000 in fraudulent gift cards being resold and helped dismantle the network. Dataminr’s platform therefore measurably improved the retailer’s threat detection, response speed, and loss-prevention outcomes.