Case Study: Deutsche Welle gains a 45-minute head start breaking news and boosts digital growth with Dataminr for News

Deutsche Welle Uses Dataminr to Stay Competitive and Keep Pace With Evolving Media Industry

Deutsche Welle (DW), the German public broadcaster with editorial services in 32 languages, 200+ social channels and multiple TV and digital properties, faced rising competition for share of voice and social media real estate and needed a faster way to detect breaking news. To address this, DW adopted Dataminr’s real-time alerting solution, Dataminr for News, to gain earlier visibility into developing stories.

Dataminr delivered customizable, real-time alerts from hundreds of thousands of public sources—reducing manual social scanning and feeding journalists via desktop, mobile, email or Slack. As a result, DW gained up to a 45-minute head start on some stories, saw roughly a 70% increase in search traffic for one service, improved audience engagement and ad revenue potential, and streamlined validation and publishing workflows while maintaining editorial standards.

Deutsche Welle

Sebastian Katthöver

Head of Audience Development