Case Study: Leading IoT Connectivity Provider achieves streamlined sales process and 70% increase in outbound follow-ups with Datamatics' Salesforce Sales Cloud

Streamlined Sales Process for a Leading IoT Connectivity Provider by Implementing Salesforce Sales Cloud

Leading IoT Connectivity Provider, a pioneer in IoT connectivity management working with global cellular network partners, faced a complex, manual and fragmented sales process that limited lead quality and generation. Datamatics was engaged to implement Salesforce Sales Cloud to replace disparate tools and manual workflows and simplify their sales operations.

Datamatics customized and integrated Sales Cloud—using Lightning Web Components for custom tabs and field-dependency paths, dynamic page layouts, notifications, scoring models, duplicate-management, chatbot and CPQ enhancements—and connected Calendly, MailerLite, Slack, Apollo.io, ZeroBounce, Einstein Activity Capture and Web-to-Lead. The Datamatics solution boosted outbound follow-ups by 70%, improved visibility and team collaboration, and streamlined sales operations, delivering measurable efficiency gains for the Leading IoT Connectivity Provider.