Case Study: an online furniture and home decor shopping platform boosts customer engagement with Datamatics AR solution

a leading online furniture and home decor shopping platform reaches 10 million downloads with Datamatics

The client, a leading online furniture and home decor shopping platform, faced challenges with a fragmented merchant network that lacked a centralized sales platform. This made it difficult to manage their partners and showcase products effectively. Datamatics was engaged to develop a unified solution.

Datamatics developed an innovative Augmented Reality (AR) app that allowed customers to visualize furniture in their own homes using their smartphone cameras. This solution significantly boosted engagement, resulting in the app being downloaded over 10 million times on the Google Play Store and the user base doubling every six months. The platform also successfully unified 10,000+ merchant partners, and Datamatics enabled the client to achieve an 83% revenue growth at a CAGR.