Case Study: US Real Estate Firm achieves stronger customer experience and sales efficiency with Datamatics

How Datamatics Transformed Customer Experience for a US Real Estate Firm

A US Real Estate Firm, a century-old global real estate services leader, was struggling with a fragmented data ecosystem that made property management operations inefficient and limited visibility across sales and marketing. As the company expanded, inconsistent data structures and disconnected platforms created bottlenecks for the CIO and hindered customer engagement and decision-making, prompting the firm to seek help from Datamatics and its Salesforce solutions.

Datamatics implemented Sales Cloud, Einstein Analytics, and support for Marketing Cloud to unify lead and user data, streamline integrations, and automate account, lead, and opportunity processes. The result was a “right first time, on-time” Salesforce implementation, reduced MuleSoft costs through a new integration framework, improved opportunity closed-won performance, and a 20% increase in SalesRep performance.