Case Study: Aviva achieves 5x faster model-to-production delivery with Dataiku

Aviva Bringing Insurance Into the Age of AI

Aviva, the UK’s largest multi-line insurer with a global data science practice and a customer-first Customer Data Science Team, needed to scale modern data science and AI from experiments into production despite talent shortages and fragmented tooling. To drive personalization and predictive modeling (including its ADA personalization AI), Aviva partnered with Dataiku and adopted the Dataiku platform as an end-to-end workbench for the team.

By using Dataiku across the full pipeline—data access, preparation, modeling, and API deployment—Aviva standardized collaboration and accelerated delivery: the Customer Data Science Team is now 5x more efficient and routinely reduced projects from two weeks to two days, enabling faster deployment of ADA and other production models. Dataiku also improved knowledge sharing, team culture, and the team’s ability to deliver measurable, customer-focused business impact.

Aviva

Tom Spencer

Head of Customer Data Science