Case Study: Poppulo strengthens privacy leadership with DataGrail

A DataGrail Case Study

Poppulo maps privacy risks across 3 key reasons with DataGrail

Poppulo, a leading enterprise digital signage and employee communications platform, needed to gain strategic oversight of privacy risk across its business. Their challenge was to conduct a data mapping exercise, a mandatory component of GDPR compliance, to better understand where data lived and what it contained. To address this, Poppulo used the DataGrail platform.

DataGrail provided an automated solution that connected to systems like Okta and Salesforce to catalog data and detect shadow IT. The platform's Responsible Data Discovery feature was used to automatically detect and classify sensitive data, providing a full picture of what to prioritize. As a result, Poppulo gained the visibility needed to identify highest-risk items, make informed decisions on vendor management and security enhancements, and maintain an accurate and living record of processing activities. DataGrail's ongoing notifications keep the data map relevant by alerting the team to new systems and triaging detected risks.


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