Case Study: Major League Soccer unifies privacy operations across 30 clubs with DataGrail

Major League Soccer automates 200+ DSRs and maps 2,500+ systems with DataGrail

Major League Soccer faced the challenge of managing privacy operations across its 30 independent clubs, each with its own disparate program. With a sophisticated fan data ecosystem and the upcoming 2026 FIFA World Cup, the league needed a scalable solution to honor data subject requests (DSRs), manage consent, and maintain data governance. They partnered with DataGrail to implement a unified privacy program.

The solution from DataGrail provided AI-powered privacy operations, automating DSRs and continuously mapping personal data across more than 2,500 systems. This resulted in the automation of over 200 corporate-level DSRs and a 91% reduction in the time to complete a DSR for one club. DataGrail provided the infrastructure for centralized oversight and club-level autonomy, improving both operational efficiency and fan trust.

Major League Soccer