Case Study: FreshMenu achieves 15% higher customer retention and $2M annual revenue growth with DataGOL

DataGOL Revolutionizes Retail Operations for FreshMenu

FreshMenu, a leading Indian cloud-kitchen food delivery service operating 36 kitchens and processing 8,000+ orders daily, faced fragmented data, weak customer engagement, inventory forecasting gaps, operational bottlenecks and a small data-engineering team. To solve these challenges, FreshMenu engaged DataGOL to unify its data and enable scalable analytics and automation.

DataGOL deployed a Unified Data Lakehouse, self‑serve analytics, intelligent workbooks and demand-forecasting to consolidate sources, enable targeted marketing, and provide real‑time kitchen and order monitoring. The outcome: customer retention up 15% and $2M annual revenue uplift; perishable waste cut 40% (saving $600K); delivery costs down 10% and on‑time delivery up 25%; average order value +8% and $1M protected in revenue — delivered in 8–10 weeks versus an expected 9+ months.

FreshMenu