Case Study: Loveholidays achieves stable API traffic and smoother bookings with DataDome

Loveholidays protects its APIs and improves the customer experience with DataDome

Loveholidays, the fastest-growing online travel agency in the UK, was suffering from aggressive scraper bots that drove up third‑party API calls, sometimes exceeding limits and preventing real customers from booking. After comparing options, Loveholidays selected DataDome for its accurate, hands‑off bot protection to stop bot-driven spikes and protect their APIs.

DataDome deployed client‑side and server‑side detection integrated with Loveholidays’ Fastly setup and tuned machine‑learning rules to block sophisticated scrapers. The result: stable, predictable traffic, normalization of API call volumes (bots had been 20–40% of traffic), no more API limit exhaustion or booking interruptions, and fewer engineer hours spent on mitigation—improving the real customer booking experience.

Loveholidays

David Annez

Head of Engineering