Case Study: LeLynx.fr restores conversion rates and stops scraper bots with DataDome

LeLynx Restores Conversion Rates and Cleans Up Traffic With DataDome

LeLynx.fr, a market‑leading French insurance-comparison site launched in 2010, was seeing unexplained drops in conversion rates and suspected insurers’ bots were creating fake profiles to scrape prices and skew KPIs. After internal rules and rate‑limits were bypassed, LeLynx.fr evaluated several vendors and selected DataDome for its bot detection and protection capabilities.

DataDome was first deployed for detection and later had full protection activated during the 2020 lockdown; it now autonomously detects and blocks scraper bots, with product‑level endpoints visible on the dashboard. As a result, attacks have stopped, conversion rates and KPIs are stable again, server load and data theft risk have been reduced, and LeLynx.fr is expanding DataDome protection across its entire product catalog.

LeLynx.fr

Léaud Le Bacq

Web Project Manager