Case Study: Kurt Geiger achieves fewer traffic spikes and automated bot protection with DataDome

Kurt Geiger - Customer Case Study

Kurt Geiger, the UK’s #1 premium footwear brand with 70+ stores and a global e-commerce presence, was seeing aggressive scraper bots indexing product descriptions, images and prices and causing traffic spikes that slowed its site. To stop content theft and protect performance, Kurt Geiger evaluated and chose DataDome’s SaaS bot protection and deployed the DataDome Nginx module.

DataDome’s AI-driven detection, custom rules and rate‑limiting—managed from an easy dashboard—was activated and immediately blocked massive volumes of malicious traffic, reducing spikes and pressure on Kurt Geiger’s backend systems. The team now maintains a small whitelist for partners via the DataDome dashboard, benefits from fast vendor support, and enjoys largely “fire‑and‑forget” automated bot protection with noticeably more stable site performance.

Kurt Geiger

Mugurel Margarit

DevOps Manager