Case Study: Kool Gang achieves control over sneaker bots and restores Starcow’s site stability with DataDome

For Starcow, Kool Gang manages sneaker bots with DataDome

Kool Gang, an e‑business and marketing agency managing sneaker sales for Starcow, struggled with sophisticated sneaker bots that repeatedly overwhelmed and crashed starcowparis.com during major drops. After in‑house measures (2FA, cart controls, extra Captcha) proved insufficient, Kool Gang partnered with DataDome and adopted its real‑time ML/AI bot protection SaaS plus access to DataDome’s proactive Security Operations Center (SOC).

DataDome’s automated detection and hands‑on SOC monitoring blocked the vast majority of unwanted bots and managed surge traffic during launches, so the site stays online, server load and operating costs have fallen, and automated fake account creation has been greatly reduced (avoiding wasted mailings to tens of thousands of non-existent addresses). Kool Gang cites DataDome’s flexibility, transparency, and human support as key enablers for stable operations and renewed growth potential for Starcow.

Kool Gang

Damien Cano

President