Case Study: Etix Stops Ticket Scalping and Fraud with DataDome

Etix blocks 30% of traffic as malicious with DataDome

Etix, the largest independent ticketing platform in North America, faced a significant challenge from sophisticated bots and fraudsters. These malicious actors engaged in ticket scalping, inventory hoarding, and payment fraud, which degraded the experience for real fans and distorted platform analytics. Their existing homegrown defenses were no longer sufficient to combat the evolving threat landscape, prompting them to seek a robust solution from vendor DataDome.

DataDome implemented its real-time bot and fraud protection for Etix. The solution identified and blocked nearly 30% of all traffic as malicious, with scraping and payment fraud making up the majority of these threats. This resulted in a false positive rate of less than 0.5%, ensuring real fans experienced no friction. The deployment saved the engineering team considerable time previously spent on manual investigations and provided clear, actionable visibility into all traffic through the DataDome dashboard.

Etix