Case Study: Nectar achieves unified observability and faster incident resolution with Datadog

Nectar delivers great customer experiences with help from Datadog and NoBS

Nectar provides actionable digital experience insights for enterprise cloud collaboration and contact center platforms, but a fragmented Datadog implementation left telemetry siloed and teams stuck in reactive troubleshooting. Misaligned tagging, disconnected logs and metrics, and underused tooling made it difficult to maintain high availability and consistent customer experiences.

NoBS ran a Datadog health check and implemented a unified tagging strategy, centralized log pipelines, custom dashboards, and Datadog APM with distributed tracing while consolidating legacy monitoring tools. The result: Datadog adoption rose from 20% to 75%, MTTR dropped from days to hours, full‑stack visibility enabled proactive monitoring, and Nectar realized significant cost savings and faster, more reliable incident resolution.

Nectar

Michael Kraut

Director of Cloud Operations