Case Study: Skai achieves 100% AWS migration and $800K annual savings with Datadog

Skai turns to Datadog to track mission-critical phases of its AWS migration

Skai, a Tel Aviv–based omnichannel marketing platform serving major brands, needed to migrate complex, high‑volume on‑prem applications to AWS but found its existing monitoring stack insufficient. The team required end‑to‑end visibility and immediate alerts during the risky migration to ensure high availability, prevent performance degradation, and accelerate development.

Skai adopted Datadog’s unified observability—leveraging AWS integrations, APM, log management, error tracking, custom metrics, and alerts—to monitor both on‑prem and cloud environments. The outcome: a 100% cloud migration with all monoliths moved, $800K in annual savings ($500K from avoided refunds and $300K from reduced throughput peaks), 40% faster developer velocity, and 4x more attribution events processed.

Skai

Erez Lotan

Chief Data Officer