Case Study: Arrowhead BMW boosts recall service activity with DataClover's DealerServiceHub

Arrowhead BMW activates customers with DataClover to drive 21 extra recall ROs per week

Arrowhead BMW, a dealership, faced challenges in attracting business and maintaining revenue, especially during the pandemic, due to operating within a limited market area. To address this, they partnered with vendor DataClover and utilized its DealerServiceHub (DSH) program to better leverage their resources and target growth opportunities.

DataClover's DSH was used to automate and personalize service offers, specifically to alert customers with open recalls when a mobile recall team was in their vicinity. This solution efficiently automated a previously manual marketing process. The program achieved a measurable result, performing at an average of 21 extra recall repair orders per week for Arrowhead BMW.

Arrowhead BMW