Case Study: ZIBO! Restaurant-Bar grows its customer base with DataCandy gift cards

Zibo! Restaurant-Bar drives 50% of gift card sales from corporate orders with DataCandy

Zibo! Restaurant-Bar was looking for a simple and easy gift card solution to help grow its customer base and revenues. The company chose to implement a gift card program from vendor DataCandy.

DataCandy's solution allowed Zibo! to activate gift cards in mass quantities, starting with physical cards and later adding digital and corporate bulk orders. The program helped Zibo! attract new customers, drive repeat visits, and combat seasonality. The results were significant, with 50% of gift card sales coming from corporate B2B orders and 80% being purchased online. DataCandy's gift cards provided a strong revenue stream, especially during the pandemic.

Zibo! Restaurant-Bar