Case Study: Mission Thrift Store boosts revenue and reduces refunds with DataCandy gift cards

Mission Thrift Store expands gift cards across 50+ stores with DataCandy

Mission Thrift Store, a volunteer-driven thrift store chain across Canada, faced challenges common to retailers: losing revenue from merchandise refunds and lacking modern gifting options. To maintain cash flow for its charitable mission, it needed a better system. Five of its locations partnered with vendor DataCandy to implement an automated gift card platform.

DataCandy's solution integrated with the stores' existing POS systems, allowing refunds to be issued as store credit on reloadable gift cards. This kept money within the stores and simplified tracking. The program also fostered brand awareness through volunteer rewards and community donations via gift cards. DataCandy's platform enabled more effective processing and provided a foundation for potential national expansion, leading to increased customer return visits and more stable cash flow for the organization's charitable work.

Mission Thrift Store