Case Study: 84.51° improves collaboration and customer loyalty with Databricks Notebooks

84.51° strengthens customer loyalty for Kroger shoppers with Databricks Notebooks

84.51° needed a faster, more consistent way to support client requests and improve the shopper experience for Kroger customers. The company had been using a fragmented mix of on-prem systems, legacy data warehouses, Hadoop/HDFS, and homegrown tools, which made reporting, maintenance, and cloud adoption inefficient. As 84.51° grew, data scientists were spending too much time provisioning infrastructure instead of doing data science, and collaboration across teams was difficult.

84.51° implemented templates, processes, and automation in Databricks Notebooks to standardize workflows, improve sharing, and enable code reuse across teams. With Databricks, unified templates helped multiple teams work more efficiently, improved onboarding and cross-pollination of data scientists, and made engineers and data scientists happier and more effective. The result was a more scalable cloud approach that strengthened collaboration and supported better customer loyalty initiatives for 84.51° and Kroger shoppers.

84.51°

Michael Carrico

Director of Data Science