Case Study: Virta builds a data-informed culture with Databox

How Virta Uses Databox To Build A Data-Informed Culture

Virta, a company focused on electric vehicle charging infrastructure and platforms, needed a better way to connect marketing efforts with sales outcomes. With limited resources, the team struggled to see whether spending and campaigns were actually driving leads and revenue, so they turned to Databox for an analytics solution.

Using Databox, Virta centralized sales and marketing data into a single source of truth, built dashboards, created custom metric calculations, and scheduled monthly snapshots to track performance. Databox helped Virta improve resource prioritization by 70% and achieve 100% visibility and awareness of KPIs across the company, while also fostering a more data-informed culture and faster, clearer decision-making.

Virta

Samuli Ahola

Director of Digital Sales