Case Study: Deeplite Cuts Reporting Time and Visualizes Marketing Funnel with Databox

How Deeplite Uses Databox to Visualize Their Marketing Funnel and Cut Reporting Time

Deeplite, a Canadian AI software startup, needed a better way to handle scattered marketing data and build a reliable reporting process from scratch. Marketing Manager Anastasia Hamel was spending too much time manually pulling together data from multiple channels and needed a simple way to present marketing performance clearly to executives and the board. To solve this, Deeplite turned to Databox.

With Databox, Deeplite built centralized dashboards using templates, custom metrics, and multiple data sources to visualize the full marketing funnel, including sessions, new visitors, MQLs, and new subscribers. Databox cut dashboard creation time from about three days to just a couple of hours, improved reporting workflows, and made it easier to share clear, real-time updates with leadership and the board.

Deeplite

Anastasia Hamel

Marketing Manager