Case Study: Vertical IQ saves manual labor and automates product analytics with Data Clymer

Vertical IQ Saves Almost 1 Month Of Manual Labor Annually With Automated Product Analytics

Vertical IQ, a technology company providing industry insights to sales and marketing teams, faced a significant challenge with its time-consuming and manual process for generating customer-facing product usage reports. This task, which consumed over 350 hours of manual labor annually, was prone to error and could not scale with the company's rapid growth. To solve this, they turned to the vendor Data Clymer for data engineering and visualization services to automate their analytics.

Data Clymer implemented a modern data stack utilizing Snowflake, Fivetran, and Sigma. The vendor provided hands-on support to validate data connections, implement best practices for data modeling, and create polished customer dashboards. The solution delivered immense value, saving Vertical IQ 140 hours of manual labor per year immediately and an estimated 3.5 weeks annually overall. The project also resulted in a single source of truth, improved data accuracy, and faster, more valuable insights for their customers.

Vertical IQ

Drake Branson

Director of Product