Case Study: Freedom24 boosts customer engagement with Dashly

How Freedom24 guides clients at each step of their journey with Dashly live chat and triggered messages

Freedom24, the European subsidiary of Freedom Finance Europe Ltd., needed a scalable way to guide website visitors and clients through a complex investment journey—from sign-up and account opening to topping up and starting to invest. To support users across multiple channels and languages, the company relied on Dashly live chat and triggered messaging tools.

Using Dashly, Freedom24 implemented live chat, triggered emails, pop-ups, and push notifications across web and app touchpoints to help users complete registration, fund accounts, discover investment ideas, and re-engage inactive users. The impact was strong: 11% of website visitors contacted support via live chat monthly, onboarding emails achieved up to 46.61% open rates, account top-up emails reached 52.59% open rate and 9.26% CTR, and investment newsletters delivered around 40% open rate.

Freedom24

Vitaliy Zvonar

Head of the Product Management Department