Case Study: Goodrays keeps brand assets organized and marketplace-ready with Dash

How CBD brand Goodrays keep on top of their ecommerce marketplace assets

Goodrays, a UK-based CBD brand, faced a challenge in managing its high-quality brand assets and ensuring its growing sales and marketing teams had easy, centralized access to approved content. The company needed to move away from a confusing Google Drive system to protect its brand integrity and eliminate repetitive requests to its designers.

The vendor, Dash, provided a centralized, searchable library for assets using a logical folder structure and custom text tags. This solution made it easy for the Goodrays team to quickly find the correct assets, especially for ecommerce marketplaces with specific image requirements. Dash saved the graphic designer significant time, cut down on repetitive tasks, and made content easily accessible, supporting the brand's rapid growth.

Goodrays

Theo Hersey

Graphic Designer