Case Study: Carbon38 achieves 83% Instagram revenue growth with Dash Hudson

How Dash Hudson’s Link In Bio Solution Enables Carbon38 To Meet Its Audience’s Demand, And Measure Every Step Of The Process

Carbon38, an e-commerce leader in athleisure, relied heavily on Instagram but found its previous “link‑in‑bio” tool limited in functionality and conversion. Needing a fast, easy-to-implement solution that provided granular data and drove sales, Carbon38 turned to Dash Hudson and its LikeShop product (plus the Scheduler tool) to improve social commerce performance.

Dash Hudson implemented LikeShop with no website integration required and enabled pre-scheduled shoppable posts, automated tracking tags, and detailed per-post and aggregate analytics. As a result, Carbon38 increased average monthly purchases by 54%, LikeShop-driven sessions by 14%, Instagram conversion rate by 19.7%, and Instagram revenue by 83% while gaining clearer insights to optimize content.

Carbon38

Harrison Edwards

Former Social Media Coordinator