Case Study: Euro RSCG London achieves doubled production revenue and faster cycle times with DALIM SOFTWARE's TWIST

Euro RSCG London Ads TWIST for in-house Advertising production

Euro RSCG London, the London office of Euro RSCG Worldwide, needed to bring prepress in‑house to meet tight newspaper ad deadlines and deliver print‑ready files on time while using existing staff with little prepress experience. To build a full in‑house prepress facility and automate delivery, they turned to DALIM SOFTWARE and its TWIST workflow solution.

DALIM SOFTWARE deployed TWIST to automate end‑to‑end prepress—XML job‑ticket driven processing, on‑the‑fly high/low‑res PDF generation, preflighting, proofing, color management (integrated with Alwan Color Hub) and automated notifications—enabling a 14‑person team to produce high‑quality output without extra hires. The result: drastically reduced cycle times, same‑day turnaround (approved by lunchtime and delivered to the paper by 5:00 pm), and a doubling of production revenue and workload after bringing prepress in‑house.

Euro RSCG London

Rowan Ferraz

Head the Prepress Department